Hurrah! Another cruelty-free and vegan makeup option is now available in Canada (see my Note Cosmetics review). It’s an exciting time to be a consumer in the makeup and beauty space. In the fall of 2017, Clove + Hallow – a brand that pairs clean beauty with a clean aesthetic – became available at the Truth Beauty Company.
About Clove + Hallow
Clove + Hallow is available in Canada but it actually originates from the US and also follows stricter EU standards.
Clove + Hallow was founded by Sarah Biggers, a professional makeup artist in search of clean beauty that performed like cult products. The brand’s products combine powerful botanicals with skin safe butters and oils to formulate cosmetics that work as well as anything you could find at your local Sephora/Ulta.
Clove + Hallow takes a minimalist approach to product creation. Dubbed the “Clean15 Guarantee”, each beauty product contains 15 or fewer clean, safe, and green ingredients. No fillers, carcinogens, hormone disruptors, allergens, irritants or animal by-products in sight.
Now here is some packaging that I can get on board with. Green beauty used to have a bad rap for ugly plastic jars and containers. Thanks, Clove + Hallow for giving me hope. The all-white, simple packaging has a good weight to it and is definitely something to swoon over.
The Clove + Hallow range covers lips, face, skincare and candles. Somewhere along the line eye products got missed (or they’re still working on formulating them). For lipsticks, the shades range from everyday neutrals to bold and bright. There’s a few unique standouts like a cool taupe nude and blue in the Lip Velvet (Clove + Hallow’s non-toxic liquid lipstick). There are 10 concealer shades and 14 foundation shades, which is not the best but is good for a clean beauty brand.
Clove + Hallow Conceal + Correct ($22.95 CAD)
The Clove + Hallow Conceal + Correct Concealer is the clean, green dupe of the NARS Radiant Creamy Concealer. It’s high coverage but with a satin finish that doesn’t require a setting powder to stay put or prevent creasing. The natural-looking texture of the concealer means that I can wear it both under my eyes and on top of blemishes! I find that the Clove + Hallow Conceal + Correct lasts 5-7 hours on my oily skin. I’m the shade 03. As aforementioned, the Clove + Hallow Conceal + Correct is available in 10 shades.
Clove + Hallow Pressed Mineral Foundation ($27.95 CAD)
Unfortunately, the colour I received (06) is too dark for both my winter and summer shade. However, I’ve made it work as a light bronzer. I cannot comment on the Clove + Hallow Pressed Mineral Foundation as a foundation product. But as a bronzer, it works just fine. The sides of my face are the least oily, so the foundation/bronzer stays put all day. It doesn’t emphasize the texture on my cheeks and looks matte but not flat.
The Clove + Hallow Pressed Mineral Foundation is available in 14 shades. I’m likely a the shade 04.
Clove + Hallow Lip Creme in Sugared Plum and Flaming Coral ($28.95 CAD)
Okay so this is where stuff gets really fun. Clove + Hallow has a fantastic selection lip products.
The Clove + Hallow Lip Creme is formulated with jojoba and sunflower seed oils, which I can totally feel when applying these lipsticks. They’re basically opaque in one swipe, though the colour isn’t quite as potent as my favourite Bite Beauty Amuse Bouche Lipsticks. The finish is satin, a slight sheen that makes the lips look and feel plump. Further, the lipstick is hydrating enough to the point where I can get away with applying it over dry lips and still get a seemingly smooth look. In terms of staying power, the lipstick is pretty normal – 3 to 4 hours with eating and drinking water before it requires reapplication.
Sugared Plum is a medium plum mauve, the kind of colour I wear on the daily.
Flaming Coral is a fiery orange-red.
The Clove + Hallow Lip Creme is available in 9 shades
Clove + Hallow Lip Velvet in in Napa ($22.95 CAD)
I swore off liquid lipsticks last year, but the Clove + Hallow Lip Velvet is a liquid lip type product that I can get along with. The formula looks matte but doesn’t feel matte. The consistency feels whipped and thin, like a dupe for the NYX Matte Lip Creams. The colour is opaque in one swipe. In terms of staying power, there is a little transfer but for the most part I find that the Lip Velvet lasts 5-6 hours on my lips before I feel like I get a strange empty ring on the centre of my lips.
Napa is a purpley slightly pink berry tone. It’s not something I would normally wear, but it’s fun and bold. It appears more purple IRL (see the makeup look photo, as it’s slightly more true to colour).
The Clove + Hallow Lip Velvets are available in 7 shades.
Clove + Hallow Lip Glaze in Mai Tai and Spicy ($19.95 CAD)
In name and in packaging, the Clove + Hallow Lip Glazes seem like a dupe for the Stila Lip Glazes. They’re not, which I’m happy about. The Clove + Hallow Lip Glazes are not nearly as sticky as the Stila Lip Glazes. I have really long, messy hair, so sticky glosses are my sworn enemy. However, non-sticky glosses don’t last quite as long as the sticky ones (a couple hours MAX), but I can deal with the reapplication. The glosses don’t pool into the crevices of my lips or wander outside my lip lines, so in my books they’re perfect.
Mai Tai is a sheer orange lip gloss with fine orange shimmer running through it. The Shimmer is only visible very close up. At first glance, the gloss just looks slightly more shiny than a creme lip gloss like Spicy.
Spicy is a semi-opaque magenta cream lip gloss, no shimmer. This colour makes my lips look juicy. Of the two colours, Spicy gets 5 gold stars.
There are 6 shades of the lip glaze available and I’d love to get my hands on the Clove + Hallow Lip Glazes in Angelic, Candied Hearts and Prep.
Price and Availability
In Canada, Clove + Hallow is available at the Truth Beauty Company (in-store and online). The Truth Beauty Company is a curated selection of the best in green beauty, with stores in Waterloo, ON, Guelph, ON and online at thetruthbeautycompany.com.
The pricing is mid-range and comparable to several brands at Sephora and cosmetics counters at department stores like The Bay and Nordstrom.
- Lip Velvet in in Napa ($22.95 CAD)
- Conceal + Correct ($22.95 CAD)
- Pressed Mineral Foundation Compact ($27.95 CAD)
- Lip Creme in Sugared Plum and Flaming Coral ($28.95 CAD)
- Lip Glaze in Mai Tai and Spicy ($19.95 CAD)
I’m obsessed. The packaging is bomb, the lip colour selection includes neutrals and bolds and the non-toxic makeup is equally as effective as anything from Sephora or the department store. What more can a girl ask for?
Press samples featured